In which I’m hard on Dean Singleton, again
I wrote last week about Dean Singleton’s plan to make people pay for local content. I don’t think it’s a good idea, because instead of increasing revenue, it’s going to shut off access to content, not just for local readers, but for search engines, as well, making the sites less connected with larger conversations.
Jeff Jarvis makes that point (and more) more eloquently that I could.
I’m much more concerned about what Singleton wants to give away. He’s expecting to create a rich site filled with user-generated content and other information, but no local news stories.
Putting aside that the company should being doing their best to create context, including using that user-generated content; or arguments about the actual worth of most local news these days; or even questions about how much user-generated content there will actually be, this sends the wrong message. It tells readers that their content is less valuable than content produced by trained reporters.
In some cases, it might be, but not all the time. In fact, to some people, the user-generated content is more important than the latest on sewer rates or the zoning board. It shows life in the community, and it also can help to break news. It isn’t secondary anymore. Having a user base that’s dedicated to documenting their community and talking about issues that matter to them isn’t optional, and it isn’t secondary to the local news that’s being written by staffers. It’s a vital part of any news organization’s future, and giving it (or appearing to give it) second-class status is a mistake.
